What we do, step by step
Seven steps. You do the last one.
01
We agree who to talk to
Nothing gets searched until this is written down.
We sit with you and write down what a good customer looks like: what kind of company, how big, where, and what has to be true for a conversation to be worth your time. Everything after this points back at that description.
What you see
The description, in plain words, before any work starts.
02
We build the list
Every address is checked. We never send to a guess.
We find the companies that fit and the right person at each one. Every address is either written on the company's own site or confirmed by their mail server. Anything we only guessed stays out.
What you see
Your list filling up on a shared screen, not a spreadsheet at the end.
03
We set up the email
Your own domain never sends a cold email.
We set up a separate domain for outreach with 5 to 10 mailboxes and the right records, then warm it for 6 to 8 weeks. Each mailbox is checked every day and only sends what it can carry.
What you see
What each mailbox can send today, and why.
04
We send
Plain text first, and the pace comes from the daily check.
The first email is short, plain and has no links, so it reads like a person wrote it. A healthy mailbox sends about 60 a day, so a full set sends 300 to 600. We try different messages by group and keep what works.
What you see
What went out, what arrived, and what people did, by group.
05
We follow up
One reply stops the rest.
Someone who never opened gets one more email on day 3 and another on day 8. Someone who opened but did not answer gets something shorter. Someone who answers never hears from the machine again.
What you see
Where every contact stands: not opened, opened, replied, interested.
06
We sort the replies
Every reply is read before it reaches you.
Replies come in every shape: a yes, an out of office, the wrong person, a question about price. Each one gets sorted. We answer the simple ones with what you approved in advance and pass the rest to you.
What you see
Every reply, what it was, and what we sent back.
07
We hand them to you
The lead reaches a person while the thread is still open.
The moment someone is interested, your team gets it in Slack on their phones, in your CRM and on a shared calendar, within 60 seconds, with enough to pick up the phone.
What you see
The message, the record and the calendar slot, at the same time.
What we do not claim yet
One thing we do not claim. We can show what was delivered, opened and answered, because the system measures it. We cannot yet show how often that turns into a signed contract across enough clients, because your sales team owns that step. When we can, it goes on the proof page with the file it came from.
Tell us who you want to talk to.
Three screens, then a call. If outbound is not worth running for you, we say so on the call.
Get your planAlready sending? Say so and we start from your numbers.